This eCommerce Hat Company is based in Boulder, Colorado. Since 1999, they have been known for their exclusive and fashionable hats. These one-of-a-kind hats have ultraviolet ray protection and unique designs, and are also crushable so as to be portable. The eCommerce Hat Company caters to individuals and wholesalers in the United States and abroad.
Even though the company has a thriving eCommerce presence, the majority of their business comes from wholesale clients. To reach out to wholesalers, our client participates in numerous conferences and expos.
The main challenge they faced was creating an app that could:
We created an iOS app with an eCommerce-based design, which showcased all the available products, with specifications mentioned on the product page. We incorporated an advanced search tool with predictive technology to make product search relevant. This meant that wholesalers can search specifically for products for women, men or children and also further filter products for colors and patterns – allowing for a seamless search process and enabling quick purchasing decisions.
The app also works offline, helping salespeople showcase products without internet connectivity. Even, orders can be recorded without internet connection – An immensely useful feature for salespeople who put up stalls at expos.
If a wholesaler does not have an account, they can create one using the app. Orders can be placed only upon successful user creation, and they sync with the eCommerce hat company’s database the moment the app connects to the internet. Each salesperson has a separate login account which can be accessed with a unique four digit pin. This ensures that the salespeople’s performances can be monitored. The conferences that they participate in are also assigned specific codes, so that detailed information can be gathered on event-wise sales generation. This information helps the authorities identify the expos that boost sales.
A great source of information to understand how mobile app impacts each industry.
We release 1-2 apps each month in the app store
60% of our business comes from B2C apps and the remaining 40% from B2B apps
Most clients start with an iOS app and develop an Android app later